Tracy Mattes currently serves as Marketing Director of Sports Teams and Event Merchandising for Jaguar Sports Corporation, headquartered in the United States.
Ms.Mattes, a former world-class athlete, is the Founder and Vice President of the Monaco Association High Performance Sport Training, a company which is in the process of establishing a high-performance multi-sport International Olympic Training Center in Monaco. She has extensive experience in Olympic team relations and coverage. In addition, Ms. Mattes also serves as an official Representative to the United Nations World Tourism Organization ST-EP (Sustainable Tourism for the Elimination of Poverty) Foundation. She is working with the Foundation on effective joint measures towards sustainability and poverty alleviation by forging greater partnerships among the entities of Sports and Tourism. Prior to her involvement with UNWTO ST-EP, Ms. Mattes served Editor in Chief of World Olympians Association publications “Olympian Round Up”, “World Olympian Magazine,” and as Producer and Reporter for various NBC television affiliates throughout the United States. Ms. Mattes received her B.A in Broadcast Journalism form Arizona State University and last year she received her Executive M.B.A. degree from the International University of Monaco where she was Valedictorian of her graduating class.
Ms. Mattes’ contribution to our speakers’ panel this year is extra special because she is a former participant and prize winner of the NGEF Business Plan Competition. She won 2nd Prize in 2004 for her business plan to create an Olympic Training Center in Monaco. Tracy’s story is an example of a successful business plan that was first introduced at the NGEF and is now developing into a reality. Ms. Mattes is a great role model for all entrepreneurs.